Have you ever heard the saying, ""It's not what you know, it's who you know""? Well, that is often true, but the statement should be edited to say, ""It's not what you know; it's who you know, and what they know about you!"" This workshop will allow participants to reflect on their personal leadership brand and discuss how to leverage their individual leadership brands for professional networking. Participants will develop an elevator pitch and discuss how to utilize LinkedIn and informational interviews for networking success.